Luxury sports and clothing label – DNA apparels is set to launch its signature thumbprint design on the 30th of October 2016. The designs which will be available online via www.dnaapparels.com which will feature a range of thumbprint designs which will exude personality and style.
DNA apparels which is inspired by Deoxyribonucleic acid – a molecule that carries the genetic instructions of all living organisms, is a reputable brand known for its range of high quality contemporary menswear, sportswear and T shirts.
Speaking on the importance of the thumbprint design, CEO of DNA Apparels Darren Awuah states:
“Thumbprints symbolise individuality, shapes our identities and encapsulates the secrets of our DNA. We chose to incorporate the thumbprint into our designs to launch a trend that unifies its wearers. We believe clothing should be unique and our aim is to make the wearer feel special.”
CEO Darren Awuah is a skilled Digital Illustrator, Graphic and Fashion Designer, with an impressive portfolio incorporating work for prestigious companies such as Brown Bear Books, Dorling Kindersley, Aerospace Publishing and Eaglemoss Publications. He is also an influential member of the GUBA Awards and GUBA Foundation and the designer of the 52 page brochure for the 5th GUBA Awards in 2015.
Awuah also owns the London based company Dzign Art Factory, specialising in various types of designs from digital illustration to graphic designs worldwide. Previous collections by DNA Apparels have been featured on Tv3 Sunrise and GhOnetv. Ghanaian celebrities such as Nana Ama McBrown, Ama K Abrebese, Nana Aba, Benny Blanco to name a few, have also been spotted in one of his eye-catching designs.